Skip to content

Why SWAP Chicken?

MEET THE JUICY, TENDER WHOLE FILET MADE FROM PLANTS.

Meat dishes are the centerpieces of our celebrations, connecting us to our cultures and each other. Understanding that people love and crave meat, we set out to create a classic staple in a fresh, new way. With nearly 140 million tons consumed globally in 2023, it's safe to say people really love chicken. Its process, however, people find…less lovable. Over the past several decades, a shift to mass production of meat created a gap between the quality we expect and the meat that most often ends up on our plates. This has led to a growing community of conflicted meat eaters, looking for high quality protein sources that taste great and align with their values. So we got to thinking, how can we deliver a timeless favorite that people can fully enjoy in their go-to comfort meals, and still feel good?


HOW DOES SWAP OUT-CHICKEN CHICKEN AND OTHER PLANT-BASED ALTERNATIVES?

Meat at its finest is juicy, tender and irresistibly satisfying. While plant-based meat alternatives excel in the ‘feel good’ department by offering a kinder, sustainable choice, they often miss the mark when it comes to the ‘eat good’ experience that meat lovers crave. Their taste, texture, and long lists of unfamiliar ingredients have disappointed many, creating skepticism around  plant-based meat all together. In particular, it has been difficult to convincingly replicate a whole filet of chicken that checks all the boxes - until now.


Meet SWAP Chicken – a crispy, juicy whole filet made from plants. Created with meat lovers and plant-based meat skeptics in mind, SWAP Chicken’s thick whole filets significantly outperformed plant-based meat competitors in a blind taste test. SWAP’s tasty filets can replace chicken in any recipe, from salads and sandwiches to center-plate stars. SWAP Chicken can be marinated, breaded, sliced or cubed and served warm or cold. The filets cook evenly every time, making each bite consistently delicious! 


SWAP Chicken is packed with 19g protein per 90g filet, and is made using a short list of familiar, clean-label ingredients. SWAP is free of the ‘icky bits’ you can get with chicken and contains no GMO’s, added gluten, antibiotics, hormones, controversial additives or cholesterol. Its meaty bite and spot-on flavor deliver the meat-eating experience from plants - without the baggage.


UMIAMI BECOMES SWAP FOOD

In 2024, we changed our name from UMIAMI to SWAP to emphasize the taste experience of our product and convey how simple it is to SWAP chicken when offered a no-compromise whole filet. Our name is your invitation to make a taste-good, feel-good food choice at any meal, by swapping traditional animal meat with our tasty plant-based filet. We are a big-hearted team with the bold dream to bring a better option to meat-lovers everywhere at a fair price. We are at the beginning of our journey and working to bring SWAP to a restaurant near you starting in Paris, France and Chicago, Illinois, as well as expanding throughout Europe and North America. We invite you to try us, follow us and learn more about us at swapfood.com. 


Ready to SWAP?

Select options